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Ghost Shark Digital

SEO Package

Standard Local SEO

Local SEO and on-site SEO working together — built for businesses that have outgrown the Map Pack alone and are ready to rank for more of the searches that actually drive revenue.

4.9 (128 reviews)
Map Pack + organic website rankings
Our most popular package

Everything in Starter, plus real on-site SEO

Standard Local SEO builds on your Google Business Profile with the on-page and content work needed to rank organically, not just in the Map Pack.

Full Starter Package Included

GBP setup and optimization, monthly posts, photo uploads, and review monitoring — all still included.

On-Page SEO Optimization

Title tags, meta descriptions, headers, and page content optimized across your key website pages.

Local Keyword Research & Targeting

A researched, prioritized keyword map built around what your customers are actually searching for.

SEO Blog Content

New, keyword-targeted blog content published to your site each month to build topical authority.

Citation Building & Cleanup

Your business listed accurately across the directories that carry the most local SEO weight.

Local Link Building

Quality local backlinks earned each month to build your site's authority in search.

Starter vs. Standard

Not sure which one you need? Here's the difference at a glance.

Feature Starter Standard
Google Business Profile optimization ✓ ✓
Monthly Google Posts & photo updates ✓ ✓
Review monitoring & response templates ✓ ✓
On-page website SEO — ✓
Local keyword research & targeting — ✓
Monthly SEO blog content — ✓
Citation building & local link building — ✓
Best for Single location, Map Pack visibility Ranking beyond the Map Pack

Built for businesses ready to grow beyond the Map Pack

You've outgrown Starter or already rank well locally but want more overall visibility
You want to rank organically for your services, not just show up in the 3-pack
Your website has little to no fresh content or optimized page copy
Local competitors are outranking you organically, not just on the map

How Standard Local SEO works

A repeatable monthly cycle, built to compound over time.

1

Audit & Research

We audit your site and GBP, research keywords, and map out competitor gaps to target first.

2

Optimize On-Site

Page titles, meta tags, headers, and existing content updated to target the right keywords.

3

Publish & Build

New blog content goes live each month, alongside citation building and local link outreach.

4

Report & Refine

A monthly report on rankings and traffic, with the strategy adjusted based on what's working.

Questions about Standard Local SEO

What's the real difference between Starter and Standard?

Starter focuses entirely on your Google Business Profile and Map Pack visibility. Standard includes all of that plus on-page SEO, keyword-targeted content, and link building — the work needed to rank organically on Google, not just on the map.

Do you write the content, or do I need to provide it?

We write it. Our team researches, drafts, and publishes your monthly blog content and on-page copy, built around keywords your customers are actually searching. You're welcome to review anything before it goes live.

How many keywords will you target?

It depends on your services and competition, not a fixed number we apply to everyone. We'll show you the exact keyword map we're targeting as part of your onboarding, so there's no guessing what you're paying for.

Can I move to Growth AI SEO later?

Yes. Standard is a natural stepping stone to Growth AI SEO once you're ready for visibility across AI-driven search (ChatGPT, AI Mode, Gemini) alongside traditional Google rankings — we can transition you without starting over.

Ready to rank beyond the Map Pack?

Get a free breakdown of where your site and Google Business Profile stand today, and what Standard Local SEO would fix first.